Caribe Cove Resort

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Project : Caribe Cove Resort Orlando
Client : Integra Resort Management

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Background:

187 two and three-bedroom luxury condominium villas located in the newly developed Westside tourism corridor at the west end of Highway 192, near Walt Disney World.  Because of our dedication to superior resort property management Caribe Cove is consistently ranked among the top tourism properties in the region.

Challenge:

Our challenge for Caribe Cove was to distinguish this resort among the crowded Orlando/Disney hospitality market.

Strategy:

We started by performing our Path 2 Performance strategy session, where we were able to establish a unique selling proposition for the client, and developed an overall marketing campaign that targets economy and family travelers from Latin America and the UK.

Results:

Resort occupancy consistently beats market by 20-30% while ADR remains at or above market. 40:1 Return On Investment.